Precision Marketing Part One- Start Now. Today’s consumers are demanding relevance. Why? Consumers are hit with an avalanche of over 3000 marketing messages daily. Mailboxes and e-mail boxes are overflowing. The average US household receives five to ten pieces of “junk mail” every day. With this level of overflow, it is no wonder that consumers…
www.btobonline.com, “What I focus on 99% of … “What I focus on 99% of the time is database marketing, to help our clients leverage existing data about their own customers, to generate personalized, individualized communications that can build loyalty, up-sell and cross-sell,” said Lee Gallagher, worldwide manager for direct marketing with transpromo-service provider InfoPrint Solutions, a joint…
“Lee is a terrific person to work with. We were partnered on an assessment at a mutual client for over 2 years. During that time, I found Lee to be driven, detail-oriented, customer-focused and extremely adept at maneuvering through complex organizations to get the job done. It is easy to understand how he is so…
“I had the excellent fortune to work with Lee while I was building a start up company in the digital media services industry. To succeed, we required the keen understanding and total commitment from our partners. When I met Lee, I knew we would be successful. Lee’s commitment and integrity and absolute professionalism provided us…
“Lee is amazing! His work ethic, creativity and drive make him an incredibly strong contributor. He is proactive and dedicated and a great team builder and has a broad range of skills in marketing, strategy and executive sales. Lee can speak to all levels of an organization and is an outstanding businessman.” Sandra Zoratti, Vice President,…
“Lee is a very driven Sales and Marketing professional known for his tenacious out of the box style. Lee can take a customer from concept to delivery with a methodical approach. I would highly recommend Lee for his style and drive.” October 8, 2009 Kevin Roman, Sales Solution Manager, Kodak
Member price: $24.95 Not-yet-member price: $29.95 Written by 24 expert marketers with years of proven experience and every chapter includes real-world case study If you’re serious about B2B success, havingAdvice from the Top within arm’s reach of your marketing campaign is a must