All Entries in the "Thought Leadership" Category
Beyond the Ultimate Question: Growing your business through new and existing customers
Customer loyalty is not a unidimensional construct.
admin | Feb 17, 2010 | Comments 0
Do you have brand advocates? Marketers say ‘Yes!’ Customers say ‘Maybe.’
If your customer loyalty program effective?
admin | Feb 16, 2010 | Comments 0
Relevancy Drives Response
It’s a new day: Customers are in control. They’re tuning out and defecting from loyal brands.
admin | Feb 16, 2010 | Comments 0
Routes to Revenue
A milestone research initiative to benchmark the state of customer revenue realization, encouraging the adoption and the uses of technologies, solutions and professional services that drive deeper interaction and communication with customers. Centered around Customer Revenue Optimization (CRO), this report drills into targeted strategies and solutions that …
Download Report
admin | Feb 05, 2010 | Comments 0
